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Getting Multilingual Content Right – This Marketing Communications Manager...
“…having literature and brochures to distribute to customers in local languages is a very important tool in the selling process”. We spoke with one of our long-term clients about the challenges of...
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In-Flight Entertainment Localisation
During the Hindenburg’s 2-and-a-half-day trip from Europe to America in 1936, entertainment revolved around a piano, lounge, dining room, smoking room, and a bar. Moving ahead several decades, the...
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Olympics Made in Japan: Translation is the Unsung Hero
No city or country ever decided to host the Olympics on a whim. For an event where even the cost of the planning and bidding phase can run into billions of dollars – not to mention the cost of actual...
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Transcreation Services for In-Flight Magazines
Recently, we’ve done a lot of talking about in-flight entertainment options. While there are more options than ever before to tailor our entertainment choices while flying, as human beings, we tend to...
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A Different United 2026 World Cup
The day before the official beginning of this year’s World Cup, the world was treated to some information about the 2026 World Cup. Indeed, it definitely promises to be something different. In more...
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eSports as a Fast-Growing Industry
Organised sports have been the subject matter of electronic games for decades, but now it looks like the tables are being reversed – there’s a sport that’s based around online gaming. Initially...
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US Exporters – Compliance, Legal, Marketing, Data Security
Often when thinking of exporting overseas, our minds become clouded with images of corporate giants employing freighter ships that move vast tons of cargo from location to location; however, the truth...
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Mass Sport as a Box Office Hit – Sport Translations for Expanding into Asian...
Sports such as football, ski jumping and boxing are enjoying increased popularity. Club membership figures and a growing trend of fan communities lead one to expect a positive business trend in the...
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Getting Multilingual Content Right – This Marketing Communications Manager...
“…having literature and brochures to distribute to customers in local languages is a very important tool in the selling process”. We spoke with one of our long-term clients about the challenges of...
View ArticleClik here to view.
In-Flight Entertainment Localisation
During the Hindenburg’s 2-and-a-half-day trip from Europe to America in 1936, entertainment revolved around a piano, lounge, dining room, smoking room, and a bar. Moving ahead several decades, the...
View ArticleClik here to view.
Olympics Made in Japan: Translation is the Unsung Hero
No city or country ever decided to host the Olympics on a whim. For an event where even the cost of the planning and bidding phase can run into billions of dollars – not to mention the cost of actual...
View ArticleClik here to view.
Transcreation Services for In-Flight Magazines
Recently, we’ve done a lot of talking about in-flight entertainment options. While there are more options than ever before to tailor our entertainment choices while flying, as human beings, we tend to...
View ArticleClik here to view.
How Will Your Business Scale Translation Demand?
(Excerpt from our new white paper “An SME’s guide to translating print collateral”) “Globalisation is a key growth driver for many UK businesses. But being present in multiple overseas markets creates...
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Bend It Like Hao Haidong
EVS Translations helps the sports marketing industry score goals in China If the recent Twitter spat between NBA personnel and China has taught us anything, it’s that most sports have moved beyond...
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What Makes a Good Sponsored Sports Ad?
Not all of us are sports fans, but most of us can appreciate a cleverly designed sports ad. Maybe it’s because of the Super Bowl, but many of the large brands’ ads have been featuring famous athletes...
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Is Your Company Utilising the Power of Video in 2020?
2020 has been an incredibly tough year for businesses around the world. Last year, Wyzowl* put out its annual survey “The state of video marketing 2020”, which highlights what’s shaping video...
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Video Content as a Powerful Tool at Every Stage of the Customer Journey
Video is the perfect medium to support customers along their decision-making process and a powerful tool to strengthen customer relationships and improve sales funnels and conversion rates. Wyzowl’s*...
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Copyediting and creating content that converts
EVS Translations‘ client from the medical device sector recently came with a request for English copyediting. The company runs an e-learning platform through which healthcare professionals,...
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Is offline marketing still relevant? It is for our US client who delivers...
For a long time now, marketers have debated the effectiveness of ‘traditional marketing’. Consumers have an abundance of digital touchpoints through which to learn about a brand and its product....
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Multilingual social media management & translation: tips and tricks from our...
One of our regular clients at EVS Translations is a European manufacturer that provides innovative equipment and automation solutions. The company’s social media management team recently asked us to...
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